What is digital strategy and why is it important for your business?
A digital strategy is a set of actions and tools used to achieve a company's marketing goals online. A good digital strategy allows you to: Increase your brand's visibility and recognition on the internet. Attract and engage your target audience with valuable content. Build trust and credibility in your industry while standing out from the competition. Convert visitors into potential customers and customers into brand ambassadors. Measure and optimize results from your digital marketing efforts.
Our methodology
Experts in digital marketing strategy
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Digital Situation Analysis
We begin by assessing where you stand: your website, social media, campaigns, analytics, and competitor activity. We identify which channels perform well, which don’t, and where the best ROI opportunities lie.
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SMART Goals
Our approach is based on the SMART method: specific, measurable, achievable, relevant, and time-bound goals. This ensures your digital strategy aligns with your business objectives and that we can track its impact from month one.
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Channel and Budget Plan
We decide which channels to use (SEO, advertising, social media, email, content) and how much to invest in each based on your audience, sales cycle, and resources. The outcome is a detailed plan with actions, schedule, responsibilities, and budget.
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Execution by a Single Team
If needed, we execute the plan ourselves: web design and development, SEO, campaigns, content, and automation all by one team. We work with an agile, flexible mindset, adapting to market changes and your needs.
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Monitoring and KPIs
We measure agreed indicators with a dashboard and meet with you monthly to review results and plan next steps. If a channel underperforms, we shift investment to those that deliver.
Completed Projects
360 Campaign FC Barcelona & Milo
Casio - Women in Science
New Brand Creation - Antonio Calvo
Latarce
Gallina de Piel Wines
Brand Design and Creation - iHam
BMW Loyalty Program Web Platform
Wild Dots
Website and Landing Pages Creation for Nüo Planet Product
Buy Power Brand Creation
Jehan Legac
LaCorte
The team behind your project
Two founders and an in-house team in Barcelona: you talk directly to the people who design, build and run your project.
Our office in Barcelona
Eixample
Barcelona
Carrer de Sardenya, 274
Entresuelo 1, Escalera A
08013 Barcelona
Frequently Asked Questions
What is a digital marketing strategy?
A digital marketing strategy is an action plan that defines objectives, actions, channels, resources, and metrics to achieve the best possible results online.
Why is it important to have a digital marketing strategy?
Having a digital marketing strategy is important because it helps you make the most of online opportunities to reach your target audience, differentiate from competitors, build trust and loyalty, increase sales, and optimize ROI.
What are the benefits of hiring Several Pro’s digital marketing strategy service?
Hiring Several Pro's digital marketing strategy service offers several benefits, such as access to a team of experts across various online marketing fields, personalized advice tailored to your needs and goals, a detailed and realistic action plan, access to the most advanced and effective tools on the market, and regular reports with results and suggested improvements.
What steps are followed to develop a digital marketing strategy?
The steps to develop a digital marketing strategy with Several Pro include: analyzing the environment, competition, and target audience; defining SMART goals (specific, measurable, achievable, relevant, time-bound); selecting the most suitable actions and channels for each goal; allocating necessary human and financial resources; implementing and monitoring the strategy; and evaluating and optimizing the results.
What tools are used to implement and measure a digital marketing strategy?
The tools used depend on the chosen actions and channels, but common ones include Google Analytics, Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, Mailchimp, WordPress, Shopify, HubSpot, SEMrush, etc.
What type of results can be expected from applying a digital marketing strategy?
Results vary depending on the goals, but common outcomes include increased website traffic, improved organic search rankings (SEO), greater brand visibility and recognition, generation of qualified leads, conversion of leads into customers, customer loyalty and retention, sales and net profit growth, and improved ROI.
How is the digital marketing strategy adapted to each client's needs and goals?
The strategy is customized through a prior study of the client's current situation, potential market, and value proposition. From there, a tailored plan is designed considering strengths, weaknesses, opportunities, and threats (SWOT analysis), as well as resources and expectations.
What sets Several Pro apart from other digital marketing strategy agencies?
Several Pro sets itself apart from other digital marketing strategy agencies with its comprehensive, innovative, and results-driven approach. Several Pro not only provides digital marketing strategy services but also complements them with web design, software development, and online marketing. Additionally, Several Pro is committed to continuous innovation and the application of the latest industry trends and technologies. Lastly, Several Pro focuses on delivering results and ensuring client satisfaction through ongoing support and clear communication.
How can I request a quote or a free consultation about the digital marketing strategy service?
To request a quote or a free consultation about the digital marketing strategy service, you can contact Several Pro via the form on their website several.pro/contacto, call +34 681 02 36 83, or email hola@several.pro.